TY  - BOOK
AU  - Mark Hirschey
TI  - Managerial Economics
SN  - 978813151942
U1  - 658.15 
PY  - 2009///
CY  - New Delhi.
PB  - Cengage Learning
N1  - Commerce; Contents:
1.Nature and scope of managerial economics
2.Economic optimization
3.Demand and supply
4.Demand analysis
5. Demand `estimation
6.Forecasting
7.Production analysis and compensation policy
8.Cost analysis and estimation
9.Linear programming
10.Competitive markets
11.Performance and strategy in competitive market
12.Monopoly and monopsony
13.Monopolistic competition and oligopoly
14.Game theory and competitive strategy 
15.Pricing practices
16.Risk analysis
17.Capital budgeting
18.Organization Contents:
19.Government in the market economy
N2  - Economics, managerial economics
ER  -